The leading B2B platform of UAE, Kaso that was formerly known as Elkaso set to digitize the ordering process between restaurants and food suppliers in the UAE and KSA, raised investment from Y combinator to expand in its leadership, talent, and product offering.
Along with the announcement of closing an investment from global accelerator Y Combinator, Kaso also announced the appointment of Frank Biedka, former CTO of Zalando, a leading European e-commerce platform, to lead Kaso’s technology development.
“Biedka’s extensive experience in driving innovation through technology aligns perfectly with Kaso’s mission to revolutionize, digitize and simplify the food supply procurement process. I am excited to welcome a tech leader in the industry to continue taking Kaso to our path to reach $300m in GMV by end of this year”.
~ Manar Alkassar, Co-founder of Kaso.
Kaso is a food supply chain solution provider that gives access to a Tech-enabled platform connecting restaurants with suppliers in time to refill their stock needs or make last-minute orders on demand.
Kaso raised initial pre-seed funding in 2021 that helped it grow 10x in the last six months, servicing over 3500 restaurants and supplier partners in the UAE and Saudi Arabia alone.
“We are incredibly proud to now be part of the prestigious portfolio of YC companies. Kaso’s acceptance and hypergrowth are testaments to the region’s need for a digitized solution to streamline the food supply procurement. We are bridging an evident gap in the thriving $50B food supply Gulf market, with our users already reducing supply costs by 15% and reducing order errors by 80%.”
~ Ahmed Soliman, Co-founder Kaso (former VP, Delivery Hero logistics)
The latest investment will be channelled in an extensive rebrand of the company. Kaso’s rebrand includes the launch of a new website, kaso.ai, introducing the company’s new visual identity, and a fresh new name and logo.
